Victoria Kurichenko: SEO Content Strategist

Turning content into organic growth

I’m Victoria Kurichenko — SEO Content Strategist and founder of Behind Rankings. For the past 6+ years, I’ve been writing optimized content and creating SEO strategies that help websites grow.

Here’s what that’s looked like:

Victoria Kurichenko About page
18K
Monthly site
visitors
21K
Followers on
Medium
Approach

My approach

I’ve always believed that the best content comes from people who’ve actually been there — the ones who’ve done the work, made the mistakes, and learned from experience. That’s why everything I write, whether for clients or my own site, comes straight from real-world practice and solid data.

I don’t just talk about it — I’ve lived it.

Headlines that earn the click

The title is your first impression. If it doesn’t spark curiosity or promise value, your content is unlikely to stand out in search results.

Sharing real experience

Readers can smell generic content from a mile away. Therefore, I write about my own (and my clients’) wins, failures, and lessons to build trust.

Content tied to business goals

Whether for my own site or for clients, every article ties back to a business goal. It’s natural, relevant, and guides readers toward solutions that actually fit their needs.

No fluff, ever

Every sentence earns its place. I cut the fluff and focus on actionable, helpful content your readers can learn from.

Facts

A few facts about me

21k

Medium followers

I’ve published over 363 stories on Medium.

400+

SEO ebook copies sold

I sell my SEO ebook worldwide.
4.9k

LinkedIn followers

I’ve built an audience on LinkedIn.
$45k

Website income

Revenue from affiliate marketing and brand partnerships in 2025.

9

Partnerships with brands

SEO content partnerships; 1+ year contract each.

Proud Semrush Ambassador 🧡

I’m part of Semrush’s Ambassador program, partnering with the team to share what’s working in search.

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Newsletter

From my desk to your inbox

Behind Rankings is a bi-weekly newsletter where I share SEO content systems, AI workflow experiments, and behind-the-scenes insights into how websites grow and monetize. Each issue is grounded in real work: what I’m testing, what’s working, and what I’m changing.

Explore the content library with 100+ editions.

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Events

In the room with the SEO community

Showing up in the room matters! Here are some of the events I’ve attended, both for the learning and for the conversations that don’t happen in articles.

Everything I learn at these events gets tested on my own site, then written up either in articles or in the Behind Rankings newsletter. The point isn’t to recap what was said, but to translate it into what actually works.

On April 21, 2026, I spent half of the day in a room with the Google team.

I attended the AI marketing conference hosted by NP Digital.

SEO Conference in Toronto … what an experience! 

Ready to improve your organic presence and grow your audience with impactful SEO content?